Win! Myer: Please don't promote unhealthy body image

GREAT NEWS! We delivered your signatures to Myer's flagship Sydney store on Tuesday 17th June, making headlines around the country! Myer have now told Channel 10 news they aren't planning on buying any more of the dolls. It's a positive and important step forward. Thanks to everyone who was involved in the campaign.

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Campaign via Fair Agenda member Mark in Sydney:

Today while shopping at Myer I came across a Winx Club doll with legs so skinny they looked like they might snap. The image on the side of the box portrayed the doll in a seductive pose - as if she was pole dancing.

I’m genuinely surprised that a store like Myer would stock such a toy, so as a loyal customer, I’m asking them to remove it from their shelves. Will you join me?

It’s hard enough trying to protect my four-year old daughter against the barrage of photo-shopped advertising she sees on billboards and the sides of buses, without underweight and over sexualised toys being marketed directly at her, in doll form.

As a parent, I know how easily children can be swayed by peer pressure and messages of what is normal or cool. When toys portray women’s bodies so skinny that they appear to be starving, it can send a very dangerous message.

Myer's website says they are responsive to feedback, and I'm hoping if enough of us sign the petition, they'll quickly take this product off the shelves.

For support contact The Butterfly Foundation support service on 1800 334 673.

1,407 SIGNATURES

Dear Myer,

Please don’t sell toys that promote unhealthy body image to young girls.

Signed,

Latest activity

Jane , 3934  /  signed 2014-06-12 20:13:52 +1000
Sarah , 4060  /  signed 2014-06-12 20:12:22 +1000
Dominique , 4567  /  signed 2014-06-12 20:12:19 +1000
Kellie  /  signed 2014-06-12 20:08:01 +1000
"Their legs are annorexic looking!! Not at all healthy."
Meagan  /  signed 2014-06-12 20:07:56 +1000
"I want my daughter to love the body she’s been given and not think she needs to have a thigh gap or be stick thin to be beautiful."
Leanne  /  signed 2014-06-12 20:06:31 +1000
Natacha  /  signed 2014-06-12 19:57:59 +1000
"We need to protect those that are most vulnerable in our community.
We need to make decisions that are in the best interest of the wider community and not simply about commercial interests."
Rebecca  /  signed 2014-06-12 19:56:18 +1000
ebony  /  signed 2014-06-12 19:54:39 +1000
Wendy  /  signed 2014-06-12 19:49:49 +1000
"As a parent and early childhood teacher, I implore you to stop selling dolls that send a very bad message about body shape and dolls that are dressed like little tramps. Young girls try to emulate these dolls and characters. Please remove them from your shelves."
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